Hot Wheels Available in Crazy Taxi Rush App

Back in the 1990s, video game company Sega created a stir in the driving game genre with the introduction of Crazy Taxi.

Debuting in 1999 within the decades that were slowly being shuttered due to the growth of home video gaming, Crazy Taxi had players rushing around the virtual city of San Francisco collecting fares. The main object of each mission has been to deliver passengers to their destination in an allotted time. Making the original Crazy Taxi video game experience memorable was the California surfer-themed visuals, extreme game physics and the accompaniment of music from bands like 'The Offspring' as you rolled through the city.

Being a big fan of the Crazy Taxi franchise from the start, I was overjoyed when I found the Crazy Taxi Rush Android app within the Google Play marketplace. Even though the control setup of the app is different than the arcade game and the route maps can get repetitive, the Crazy Taxi Rush app has been a favourite of mine. I particularly admired the variety of different taxi designs and the customization available for each vehicle. Late last month, the Crazy Taxi world became the latest test track for a popular automotive-themed toy.

Following a February 25th upgrade, participants of the Sega's app game Crazy Taxi Rush were greeted with the colours and insignia of Mattel's Hot Wheels brand. For a limited time, a components such as wheels, decals and a spare tire cover inspired by the popular die-cast toy supplier can be added to a taxi. A crowning piece to the Hot Wheels content on Crazy Taxi Rush is an all-new taxi. The Bone Shaker taxi comes as a highly customized hot rod featuring a skill face grille. Those Hot Wheels-themed items can be purchased through in-game credits (coins and diamonds) or can be won though gameplay.

Running until early morning on Monday, March 9th in Canada's Eastern time zone, Hot Wheels challenges players to collect special red-colored tokens on your taxi's course. By accumulating the special tokens, the player can obtain enough total to win items. If you collect a total of 500 tokens, the Hot Wheels' Bone Shaker becomes yours.

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