Skip to main content

Posts

Showing posts with the label Z

Z Marks The Spot: Nissan Refreshes Their Iconic Sports Car for 2023

Photo Credit: Nissan Canada untitled The charm of an affordable sports car is a timeless, enticing way for drivers to experience the truest thrill of motion. During the 1960s and into the 1970s, the appetite for fun-to-drive performance vehicles led to the creation of the Ford Mustang and Chevrolet Camaro as well as the popularity of small British sports cars such as the MGB. Nissan seeking to expand their reach as an automobile company globally under the Datsun brand realized the importance of stimulating sales was by offering an attractive, exciting sports car. Debuting in October 1969 as the Fairlady 240Z, the sports car was mercifully recognized in North America as the 240Z thanks to the then-president of United States operations Yutaka Katayama taking proactive measures to remove vehicle’s badging before being sent to dealers. Since the 1970 model year Z sports cars, Nissan had an iconic symbol of accessible performance that was recently reflected with the 370Z. N...