Car FYI

Realizing the automobile was originally created as a toy for the rich, it took a short time until some of the financially well-off individuals grew tired of driving themselves. For those wanting to be chauffeured, a pocket of super-luxury car companies emerged. Through the 1930s, American high society had  Duesenberg, tea-drinking aristocrats in the United Kingdom had Rolls-Royce and the well-connected in Germany had Maybach. After a brief recent hiatus from the ultra-luxury segment, Mercedes-Benz will give rear-seat riders the self-reward of an exclusive sedan wearing the Maybach name. Similar to the way Mercedes-AMG functions as a high-performance brand, peak-luxury wearing Germany's famous three-pointed star will be addressed as a Mercedes-Maybach. Operating as a sub-brand, the Mercedes-Maybach name is being used to accentuate existing Mercedes-Benz products. Inaugurating the Mercedes-Mayb...

With governments and even consumers requesting automakers to explore green technology, luxury cars offer the most viable place to create electrified powertrains. Luxury vehicles are typically sold at a high profit margin allowing the incorporation of new, exotic technologies to be performed without the limitations or sticker shock associated with electric cars trying to appeal to a growing market. That has been the key of success for Tesla Motors and the BMW i line is launching with the anticipation they can find a similar premium market for electrified cars. Taking their first step into the plug-in hybrid vehicle marketplace, Mercedes-Benz is all charged up with the newest variant of their flagship S-Class sedan . Set to be one of the largest plug-in hybrid cars on the market, the Mercedes-Benz S550 Plug-in Hybrid will also be perhaps the most lavish vehicle to be chauffeured through zero emissions motoring. For up to 20 miles, the S550 Plug-in Hybrid will exclusively run ...