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Showing posts from October, 2015

Ferrari's IPO: Bullish about the Prancing Horse?

Photo Credit: Chris Nagy Car collectors enjoy no only the thrill of owning a vehicle but the culture surrounding the popular brands that have driven our passions and emotions. When collecting Ferrari, the love can be enjoyed with the possession of a multimillion dollar classic like a highly rare 250 GTO or something as little as a one dollar die-cast car. Ferrari aficionados also take pleasure the in full range of merchandise surrounding the ‘Prancing Horse’ brand. Hats, jackets, sunglasses, watches and picture frames are just a few officially licensed items offered to collectors of the Ferrari brand. Ferrari is one of the most coveted brands when it comes to merchandising. Now, for the latest collectible item, why not own a piece of the company ambitious founded by the legendary motorsport figure Enzo Ferrari? Selling 10 percent of the Ferrari company in an IPO (Initial Public Offering) release on the New York Stock Exchange, the first shares will be offered at $52 a share s

Toyota Goes 'Back to the Future' to Launch Sales for Hydrogen Fuel Cell Mirai

Great Scott! We've reached October 21st 2015. Where are the flying cars? Why can't I drink a Pepsi Perfect? Why haven't lawyers been abolished? The movie Back to the Future II certainly gave us a wacky prediction of what this day would look like. In late 2015, automobiles are still grounded but that doesn't mean technology has remained trapped in 1985 either. Electrified automobiles existing in many forms is providing a futuristic reality. Even in the movie's version of 2015, Back to the Future II didn't tout alternative vehicle powertrains (Mr Fusion powered by the time circuits of the Doc Brown's modified DeLorean but gasoline was apparently still a mode of propulsion). Hybrid and fully-electric cars are driving the cause but visions of hydrogen being an automotive power source have also given birth to fuel cell research. Toyota has become the latest automaker demonstrating the possibilities of hydrogen fuel cell technology creating the Mirai as a r

Production Starts for Tenth Generation Civic at Honda's Alliston Plant

Photo Credit: Honda of Canada Manufacturing For the tenth generation model of their staple Civic compact car, Honda has made monumental strides insuring the new vehicle's successful  2016 model year release . After getting chastised by the automotive press and some previous owners for being too conservative with the creation of the ninth generation Civic, Honda has now been forced to make a riskier move for 2016. Seeking to regain some of the Honda Civic's lustre as a segment leader in direct tune with the demands of the consumer, the larger vehicle offers a turbocharged engine option, high-tech interior features and last but not least a bold, cutting-edge styling. This week at Alliston's Honda of Canada Manufacturing plant, the all-new 2016 Civic Sedan begins the trek towards new car customers bracing to find a receptive audience. Rolling off the Canadian assembly line on Tuesday, the first production examples of the four-door 2016 Civic came together with celebra

Castrol Pledges 90-Second Oil Changes with Nexcel

Photo Credit: Castrol Ltd. Since the first revolution of an automotive gasoline engine was accomplished, there has been a need for support systems to insure a second, third or, in the case of the vehicles we drive today, several thousand revolutions for minute can be completed. Providing the necessary lubrication for an engine to operate consistently, engine oil remains one of the most important ingredients of a vehicle. Often referred to as the life blood of a car, engine oil routinely needs the automotive equivalent to a transfusion better known as an oil change. For a century, new engine oil had to be poured from a can or plastic container. Oil changes are a simple form of maintenance complicated by the extraction of older oil and the replenishment with new fluid. Recent years, an added wrinkle to older oil has been in adhering to the proper, environmentally-conscious method for disposal. All and all, the typical oil change including the replacement of an oil filter average

Canadian Pricing for 2016 Chevrolet Camaro Coupe Announced

As the Chevrolet Camaro nears it 50th anniversary since introduction, there is excitement created by an all-new version of the vehicle that restated the bowtie’s sports car performance reputation. In the previous two generations of the Camaro, Canada had a major part in bringing the affordable, rear-wheel drive pony car to life. Canadian pricing for the new generation Chevrolet Camaro clearly expresses the cost of pony car aggression for north of the border performance seekers. MSRP (Manufacturer Suggested Retail Price) for the 2016 Camaro will start at $28,245 in Canada. For those interested to know the difference between the Canadian and United States price, there is a $1,550 separation. The base model of the 2016 Camaro is  $2,575 lower than its 2015 counterpart. The addition of a standard turbocharged, 2.0-liter four-cylinder engine is a main contributor to the reduced vehicle price tag. The 275-horsepower powerplant replaces the still-available 335-horsepower 3.6-liter V