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Ram Introduces the Tungsten Touch for 2018 Pickups

Photo Credit: Fiat Chrysler Automobiles A highly dense element known for its high-melting, the precious metal known as tungsten probably does not receive the same attention for exoticness as gold or platinum. Tungsten has found its way into way applications in recent years including jewelry, electronics, high performance fields like auto racing and aerospace. For the 2018 Ram full-sized truck line, tungsten is set to join elite metal range with luxury vehicle status. The 2018 model year Ram Limited Tungsten Edition will represent the latest among the truck line’s growing premium trim options. The Tungsten Edition is an upgrade over the Limited level for the Ram 1500, 2500 and 3500 featuring some of the most opulent touches incorporated in a pickup truck. Employing an ample amount of Tungsten Chrome details for the grille and accents, the unique shine of the Ram Limited Tungsten Edition is accompanied by body-colour matching components. Tailgate lettering of the Limited Tungsten...

New Ram 1500 Rebel and 1500 Laramie Limited Canadian Pricing Announced

Photo Credit: Chris Nagy When connecting with Canadian motorists, we certainly love our pickup trucks. In the case of Fiat Chrysler Automobiles (FCA), the full-sized Ram pickup trucks sold under the Ram brand is, by almost every definition, the workhorse for the auto company. The half-ton version Ram 1500 pickup truck possesses powerful towing and hauling capacity from innovative yet potent engines such as the 3.6-liter Pentastar V6, 5.7-liter Hemi V8 as well as the recently-added EcoDiesel V6 engine. Important to the Canadian arm of FCA, the vehicle is a high-selling product. In the first five months of 2015, the Ram pickup line accounted for 37,572 in sales dwarfing the Jeep Cherokee as well as the Chrysler 200 Sedan. With the success of the EcoDiesel V6 engine last year, the Ram brand has gained encouragement to expand into deeper niches with their full-sized truck line-up. During the 2015 auto show season, the world was introduced to the Ram 1500 Rebel off-road warrior 4x...

2015 Canadian International AutoShow in Review: Simultaneous Premieres Unite Toronto & Chicago

As a member of the automotive press, February 12th was show time for Toronto's largest display of new automotive trends and technology . The 2015 Canadian International AutoShow was opened with some indications for the cast of some amazing, new players in the new vehicle sector this year. For 2015, there were some spectacular premieres being captured by cameras and being adored by the attendees. The Dodge Charger SRT Hellcat, Range Rover Diesel, Audi TTS and the 2017 Ford F-150 Raptor  were all part of the exhibition inside the Metro Toronto Convention Centre. However, I must admit that this year presented a few more surprises than usual owed largely to some simultaneous vehicle unveilings. In the past, the scheduling of the Canadian International AutoShow at the same time as the Chicago Auto Show had led to a case of "either or" in automotive premieres. Influence of the Chicago show often resulted in first-...