Skip to main content

Toyota Announces Corolla Exodus from Cambridge to Mexico for 2019

2014 Toyota Corolla at 2014 Georgian College Auto Show


This year marks the 50th year that Toyota has operated in the Canadian marketplace. In the decades that followed the introduction of the Crown and Land Cruiser, the auto brand's line-up has become a common sight on Canadian roads. Since 1988, the Toyota corporate entity has been greatly integrated with Canada when they commenced production in Cambridge, Ontario of their popular Corolla. Today, it has been announced a new direction for their North American manufacturing that involves removing production of the Corolla from Canada by 2019.

Described corporately as a realignment of North American manufacturing, Toyota's movement of vehicle production will send production of the Corolla to a plant in Mexico. Part of a billion-dollar investment the Mexican state of Guanajuato, Toyota's commitment for producing the Corolla in the country follows a late-2012 decision to co-produce the Canada's Yaris and the United State's iA in Mexico on a platform shared with the Mazda's subcompact car, the Mazda2. The temptation of lower labour costs has led to many auto companies seeking to increase their profit margin in the country south of the United States.

The Toyota Corolla is currently produced in the North Plant facility part of the company's Cambridge manufacturing operations. While there will be not Corolla production after 2018 (concluding after what will be 30 years built in Canada), Toyota has no plans to completely forsake their Canadian workforce; in fact, the automaker has new plans for the Cambridge plant. Starting in 2019, the Cambridge plant will be focused in the production of a mid-sized high-value vehicle. The question is, for whom will these future vehicles be presenting a higher value?

Higher value likely means more expensive Toyota products from the Lexus line. Featuring similar engineering and technology as the Toyota brand vehicles, cars and crossovers of Lexus can sell for thousands more based greatly on the nameplate. In recent years, Toyota Motor Corporation has drawn production of some Lexus vehicles out its traditional base in Japan. In 2003, the RX premium crossover utility was first built in Cambridge's South Plant (the first time a Lexus product was assembled outside of Japan). Crossover vehicles have also been favoured for automotive production in Canada for the 21st century. In the past two years, production of the Ford Edge and the Chevrolet Equinox has been re-upped inside the province of Ontario.

Toyota's operations at the South Cambridge plant and the facility in Woodstock will continue as usual. South Cambridge currently devoted to the Lexus RX 350 and RX 450h while the Woodstock plant is building the popular Toyota RAV4.

Though Toyota has reaffirmed their commitment to producing vehicles in Canada, the automaker's decision is the second time in less than a year Canadian vehicle production appears directly affected by the emerging threat Mexico is in luring auto manufacturing. In October, Ford chose to invest $2-billion in Mexico as opposed to their Windsor Assembly Plant.

Comments

Popular posts from this blog

Formula 1: Lewis Hamilton Quickest In Qatar Qualifying

Photo Credit: LAT Images for Mercedes-Benz Grand Prix Ltd. Saturday’s qualifying for the inaugural Formula 1 race in the Arab nation of Qatar has assembled what is certain to be a dramatic opening lap showdown between this season’s title contenders Lewis Hamilton and Max Verstappen. In setting the grid for Sunday’s 57-lap main event on the fast, high grip 5.380-kilometer Losail International Circuit, it was the driver of the #44 Mercedes-AMG Petronas Formula One Team race car that took honours. Lewis Hamilton’s pole-winning lap time of 1-minute, 20.827 seconds in the final Q3 session putting a cap on a time trial where the seven-time World Drivers’ Champion handily controlled through the three sessions. Joining Hamilton on the front row of the 2021 Qatar Grand Prix will be Max Verstappen’s Red Bull Racing machine. The Honda-powered entrant was 0.455 seconds slower than the rival Mercedes race car. With the race at Losail being the third-to-last event on the 2021 Form

IMSA WeatherTech SportsCar Championship: Acura Grand Prix of Long Beach Review

Photo Credit: Automobili Lamborghini S.p.A. untitled A companion to the NTT IndyCar Series finale weekend on the streets of Long Beach, the IMSA WeatherTech SportsCar Championship staged a 26-car race on Saturday consisting of DPi, GTLM and GTD class machines. With the conclusion of the 1-hour, 40-minute Acura Grand Prix of Long Beach sports car event, the overall winner was the #31 Whelen Engineering Racing Cadillac shared by the driving duo of Felipe Nasr and Pipo Derani. The victory was a decisive weekend for the Whelen Engineering Racing team that had scored the pole position and went on to take the checkered flag with a 10.95-second gap over the #01 Cadillac fielded by Chip Ganassi Racing with Kevin Magnussen and Renger van der Zande. Corvette Racing enjoyed a dominant outing in the GTLM category. Nick Tandy and Tommy Milner in the #4 Chevrolet Corvette C8.R beat the #3 car shared by Antonio Garcia and Jordan Taylor. Only three GTLM class vehicles ran at Long Be

NHRA Camping World Drag Racing Series: NHRA Midwest Nationals

Photo Credit: Richard H Shute/Auto Imagery Inc. untitled At the NHRA Midwest Nationals, three of the top four classes of NHRA drag racing competed at World Wide Technology Raceway as the latest round in the series championship Countdown. Pro Stock Motorcycles received a planned break after an emotionally difficult outing at zMax Dragway in Charlotte leaving Top Fuel, Funny Car and Pro Stock cars of the NHRA Camping World Drag Racing Series to entertain the crowd in St. Louis, Missouri. The Top Fuel class eliminations resulted in an interesting semi-finals with Leah Pruett matched against Mike Salinas and Steve Torrence racing against John Hart. Taking the top spot in qualifying, Salinas and his Scrappers Racing car was triumphant against Pruett while Torrence’s CAPCO Racing machine earned his latest berth into a 2021 finals defeating Hart. In the finals Steve Torrence leaped off the line with an awful 0.142-second reaction time but proved victorious in the late stage of