Skip to main content

Fond Addio to the Fiat 500 in North America

Photo Credit: Fiat Chrysler Automobiles


Introduced to the United States and Canada in 2010, the Fiat 500 represented the first physical addition to Chrysler’s merger with the Fiat Group in the North American marketplace. The classically-styled, European-derived vehicle made a handsome entrance supported by its chic appearance and a slick advertisement campaign. However, despite a strong debut for the subcompact car, sales have steady decreased over the years. After nine years visiting to left side of the Atlantic Ocean, the Fiat 500 will be departing.

When locking down their 2020 model year for the Fiat brand, parent company Fiat Chrysler Automobiles made a statement on the discontinuation of the Fiat 500 range. For 2019, the subcompact car lineup consisted of the base model hardtop, 500c Cabrio, performance-oriented Abarth and the all-electric 500e (sold in limited markets). Dealerships of Fiat Chrysler Automobiles’ will continue to maintain an inventory of 2019 subcompact car lineup that is expected to carry over into the 2020 calender year. Withdrawing the Fiat 500 product assortment, the Italian-themed brand will sell only three models in North America for the next model year. Fiat will continue to offer the 124 Spider, 500L and the 500X in their leaner market line.


Photo Credit: Chris Nagy/Car FYI



Inspired by the original Fiat 500 that achieved almost 3.9-million in sales between 1957 and 1975, the current version of the compact car was introduced in 2007. Initially sold in Europe, the Fiat 500 was also available in Mexico starting in late 2008 while the United States and Canada waited two years longer for the vehicle. While the new iteration of the Fiat 500 incorporated a sleek Italian style reminiscent to the legendary subcompact that came before, the recreated model would differ greatly to better accommodate 21st century motoring. In addition to using more sophisticated mechanical and electronic technology for improved performance as well as comfort, the modern Fiat 500 featured a front-mounted engine as opposed to the rear powerplant found on the original model. The new variant of the car was also larger than its predecessor measuring 22.7 inches longer.

From 2011 until the midway point of this year, current era motorists in the United States and Canada were able to sample the spirit of smaller cars from the late 1950s through to the 1970s among three major revived marques. The Fiat 500 once-again was positioned in a rivalry between the Volkswagen Beetle and the MINI all existing in modernized forms. Volkswagen’s farewell to the Beetle for 2019 in addition to Fiat dropping the 500 ends the modern renaissance of an iconic small car battle. 


Chris Nagy 2011 Canadian International Auto Show 789 Fiat 500
Photo Credit: Chris Nagy/Car FYI

Fiat Chrysler Automobiles decision to phase-out the Fiat 500 was a certainty for some time just from observing vehicle sales. In the United States, sales of the Fiat 500 peaked in 2012 with a sale volume of 43,772 vehicles but the Italian-styled subcompact car’s popularity steady slid since. Annual sales for the product dipped to 12,685 in 2017 and nosedived to 5,370 in 2018. Sales of the Fiat 500 in Canada for the 2016 calendar year were recorded at 2,965 but fell to 269 vehicles at the end of 2018.

The slumping demand of the Fiat 500 also coincides with the decreasing emphasis for passenger cars in North America as customer tastes seek taller and more rugged offerings. General as well as Ford Motor Company have both made drastic changes recently by reducing their sedans and smaller cars in favour of crossover vehicles. In the case of the Fiat brand, they’re retaining two crossover-style models as well as a niche sports car.

Comments

Popular posts from this blog

IMSA WeatherTech SportsCar Championship: Acura Grand Prix of Long Beach Review

Photo Credit: Automobili Lamborghini S.p.A. untitled A companion to the NTT IndyCar Series finale weekend on the streets of Long Beach, the IMSA WeatherTech SportsCar Championship staged a 26-car race on Saturday consisting of DPi, GTLM and GTD class machines. With the conclusion of the 1-hour, 40-minute Acura Grand Prix of Long Beach sports car event, the overall winner was the #31 Whelen Engineering Racing Cadillac shared by the driving duo of Felipe Nasr and Pipo Derani. The victory was a decisive weekend for the Whelen Engineering Racing team that had scored the pole position and went on to take the checkered flag with a 10.95-second gap over the #01 Cadillac fielded by Chip Ganassi Racing with Kevin Magnussen and Renger van der Zande. Corvette Racing enjoyed a dominant outing in the GTLM category. Nick Tandy and Tommy Milner in the #4 Chevrolet Corvette C8.R beat the #3 car shared by Antonio Garcia and Jordan Taylor. Only three GTLM class vehicles ran at Long Be

Car FYI's 2024 Canadian Automotive Guide: Ferrari

Photo Credit: Ferrari S.p.A. Product Lineup: 296 GTB, 296 GTS, Portofino M, Purosangue, Roma, Roma Spider, SF90 Spider, SF90 Stradale, SF90 XX Spider, SF90 XX Stradale Overall Brand Impression:  The devotion of the Italian artisans that has kept Ferrari as a premium sports car leader stretches right back to the company’s founder. However, while Enzo Ferrari believed in the construction of pure performance machines in disregard for creature comforts, today’s vehicles are assembled with more consideration of customers seeking luxury alongside supercar power. Despite a long resistance to engaging in the popular crossover category, Ferrari demonstrates a level of concession to the mass market in 2024 by introducing the all-new Purosangue. The Purosangue joins an exciting 2024 Ferrari lineup that also includes the introduction of the brand’s first street legal XX program vehicle. What’s New for 2024:  Every vehicle in Ferrari’s 2024 lineup is a merger of style and power. An auto brand reno

Car FYI's 2024 Canadian Automotive Guide: Fiat

Photo Credit: Stellantis Product Lineup: 500e, 500x Overall Brand Impression:  When Fiat reentered North American in 2011, there were high hopes that the Italian car make’s small yet stylish products would establish a healthy niche. Although the distinctive design of the Fiat 500 can still attract admiring stares, the brand has amounted to a very tiny share of the market with the 500x crossover being the only product available in recent years. The Fiat 500 subcompact’s reintroduction to the United States and Canada in 2024 as an entirely electric model line could allow this Stellantis brand to gain new relevance among motorists. What’s New for 2024:  The subcompact Fiat 500 returns to the United States and Canada for 2024 exclusively as a battery electric vehicle. Assembled within a tidy, elegant Italian-styled package, the 2024 Fiat 500e features a powertrain consisting of a 42-kWh battery pack as well as an electric motor generating 118 horsepower and 162 lb.-ft. of torque. With a ma