Photo Credit: Ferrari S.p.A. Product Lineup: 296 GTB, 296 GTS, Portofino M, Purosangue, Roma, Roma Spider, SF90 Spider, SF90 Stradale, SF90 XX Spider, SF90 XX Stradale Overall Brand Impression: The devotion of the Italian artisans that has kept Ferrari as a premium sports car leader stretches right back to the company’s founder. However, while Enzo Ferrari believed in the construction of pure performance machines in disregard for creature comforts, today’s vehicles are assembled with more consideration of customers seeking luxury alongside supercar power. Despite a long resistance to engaging in the popular crossover category, Ferrari demonstrates a level of concession to the mass market in 2024 by introducing the all-new Purosangue. The Purosangue joins an exciting 2024 Ferrari lineup that also includes the introduction of the brand’s first street legal XX program vehicle. What’s New for 2024: Every vehicle in Ferrari’s 2024 lineup is a merger of style and power. An auto brand reno
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