Tuesday, June 12, 2012

Official McLaren Supercar Dealership Opens in Toronto



Photo Credit: McLaren Automotive



An exotic ride befitting any high adrenaline individual seeking a road missile with $229,000 US, the McLaren MP4-12 is a 205-mile per hour supercar coming from a highly established motorsport history. The McLaren MP4-12C is also known for being one of the fastest accelerating production cars taking just 3.2 seconds to reach 60 miles per hour from a standstill. A rich track pedigree accented by the recent inclusion of the 2012 Canadian Grand Prix in Montreal on the prestigious Formula 1 circuit, McLaren’s latest road car is the most provocative effort to be recognized on and off the track with the same esteem as Ferrari.

Within a week span capped by Lewis Hamilton’s Formula 1 victory on the Circuit Gilles Villeneuve, another momentous occasion for the McLaren Group occurred in the city of Toronto. McLaren Toronto officially opened with the Executive Chairman of McLaren Automotive and McLaren Group Ron Dennis present. “To go from the racetrack to the road with our new 12C is a great moment for us, and it is very fitting that we can open McLaren Toronto in this milestone week,” said Dennis.



Photo Credit: Chris Nagy



Based in Woodbridge, outside the outskirts of the Canadian city’s center, McLaren Toronto is a dedicated location with a customer service team focused on the sales and service of the road-going supercar. A 592-horsepower street car (set to become 616-horsepower in the 2013 model year), the MP4-12C will be efficiently maintained by the McLaren Toronto service staff.

McLaren Automotive officially expands into the largest city in Canada with a permanent dealership channel. One of ten locations chosen in all of North America to retail the MP4-12C, the McLaren Toronto site is founded in partnership with Pfaff Automotive Partners. A premier distribution of the cars of Porsche and Audi in Canada, Pfaff Automotive Partners has 45 years of experience selling high-end vehicles such as the McLaren MP4-12C supercar. “The McLaren brand has built a legacy of producing superior race cars over the last 30 years. With the entry into the super car retail segment, McLaren is setting automotive history,” said the president of Pfaff Automotive Partners Christopher Pfaff.



Photo Credit: McLaren Automotive

The new McLaren Toronto dealership location is less than 100 kilometers away from the Mosport International Raceway (now known as Canadian Tire Motorsport Park). The McLaren name in motorsports has won 5 times in the legendary Can-Am Challenge Cup series plus 3 times when the Canadian Grand Prix was held at the 2.46-mile road course.

In honour of the McLaren Formula 1 team’s win at the 2012 Canadian Grand Prix, the team of McLaren Toronto wore orange shirts on Monday.

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